Planning: Weddings

Holiday Season Still Dominates for Engagements

Many grooms-to-be prefer to choose a holiday as the day to "pop the question." Based on our observations over the years, we estimated that just as many couples get engaged during Christmas as they do during Valentine's Day. Our results were based on when we receive calls for wedding bookings - mostly between January and March.

In conjunction to our observations, results from the Fairchild Bridal Infobank American Wedding Study estimated that most engagements take place during the December holiday season. The table to the right shows that December was the only month with a double-digit percentage. This is not so surprising December holds three favorite holidays for engagements - Chanukah, Christmas, and New Year's Eve.

As the month of February approaches in 2010, it's estimated that 8% of couples getting engaged will do so on Valentine's day.

Almost all brides and grooms we have worked with, began planning their ceremony and reception immediately after their engagement date. This means that most wedding planning will occur between January through March. It also means that during these busy winter months bridal & tuxedo shops, photographers, limousine companies, entertainers, and other venues go into full swing in promoting their products and services. This makes it the best time to shop around and see what's available for your upcoming wedding.

Click the link to view the American Wedding executive summary.

If you're considering on planning an engagement on New Year's Eve in Times Square, see the article "So, You're thinking of Getting Engaged on New Years in Times Square?"

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